Apple’s tablet PC iPad is well-known for giving flexibility to developers to aggregate media and other Web content in an interface that looks attractive and gives a natural feel when the user interact with it. Although most Web services and content aggregators look great, but Flipboard, which was launched yesterday is unique because it has a magazine-like feel. The Flipboard aggregates social media in a unique and attractive way.

Flipboard is a free app, and once you install it on your iPad you're logged in to your Facebook and Twitter accounts. The Flipboard is unique because it will scan your friends' posts and present on these social networking sites and then present it in a magazine-like layout. The friends list, their shared links, photos, and videos are all arranged in a layout that looks much better than Facebook.

The Flipboard also saves your time as the user does not need to scroll endlessly through pages and pages of content to find the things of his choice. The application will lay out the things on pages in a magazine-like format. The Flipboard also recognizes if your iPad is in portrait or display mode. The application will also change the page layout accordingly.

Flipboard will help people make sense of the huge amount of news content that is now shared through social media networks like Twitter and Facebook. It also contains tech news, culture, music and other subjects, which are presented on channels programmed by the company.

"We believe the timeless principles of print can make social media less noisy, more visually compelling and ultimately more mainstream," said Mike McCue, Flipboard's CEO, in a statement.

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